Lubomila Jordanova
Co-founder and CEO
Lubomila Jurieva Jordanova is the co-founder and CEO of Plan A. The Berlin-based startup has developed an end-to-end platform that enables companies to measure, monitor, and reduce their environmental footprint and improve their environmental, social, and governance performance using machine learning and science.
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Jan. 30, 2024
Sacrifices, Branding, Fighting Greenwashing: CEO Insights from Plan A (ft. Lubomila Jordanova)
In today's show, I'm welcoming Lubomila Jordanova , the visionary co-founder and CEO of Plan A . We dig into a lot of personal stuff: -how to become a great Woman CEO, the sacrifices to make, tips to avoid burnout -how to build a personal brand while building an organization -how to face the unavoidable imposter syndrome and structure a support network that takes you out of your bubble And collect insights on the business side: -how to combat greenwashing -where should money go: Software vs Hard...