On today's episode of the Climate Insiders podcast, we’re sitting down with Anna Alex, Co-founder of Nala Earth. Nala Earth is a nature management platform that measures, improves and reports your company’s impact on nature & biodiversity.
Anna is a serial entrepreneur from Berlin, dedicating her life to nature and the planet. Prior to Nala Earth she founded Planetly and Outfittery.
This episode delves into:
- Investor expectations and the pressures post-funding.
- The shift towards sustainable and environmentally accountable business practices.
- Strategies for managing entrepreneurial burnout and effective delegation.
- The importance of building a competent and culturally aligned team.
- The role of venture capital in enforcing rapid business scaling.
- Integrating nature and biodiversity into business models through ventures like Nala Earth.
- The "founding angel" model, reducing operational roles while maintaining strategic input
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(00:00) Intro
(00:47) Anna Alex's purpose
(01:03) Avoiding burnout as an entrepreneur
(04:17) Hiring A players vs B players
(06:41) Building culture by hiring senior talent first
(09:41) Bootstrapping vs raising capital
(12:26) Being a "founding angel"
(17:11) Structuring ownership as a founding angel
(20:31) Lessons from Selling Planetly
(26:14) How climate tech exits enabling more investment
(30:30) Focusing on nature with Nala Earth
(33:31) Making nature measurable for businesses
(35:14) Nala's five nature indicators
(40:57) Increasing public awareness of biodiversity
(43:32) Nature's local risks and implications
(45:03) Helping companies measure and manage nature
(49:36) Reframing our relationship with nature
